Professional Partnership · Real Estate Marketing

Agences de France & Propriétés De Charme: how does the partnership work?

Professionals affiliated with Agences de France can integrate Propriétés De Charme into their marketing strategy and select the characterful, high-end or prestigious properties they wish to present on the portal.

From the selection of the mandate to its distribution via the Skeepr ecosystem, here is how the partnership works in practice.

A partnership designed for members

Adding a specialized portal to your distribution strategy

Agences de France brings together independent professionals with an environment that allows them to manage the distribution of their real estate advertisements.

Within this ecosystem, Propriétés De Charme constitutes a specialized destination: the portal is dedicated to character properties, high-end properties and prestigious real estate in France and internationally.

The objective is therefore not necessarily to broadcast an entire portfolio, but to select the mandates that truly correspond to the editorial universe of Propriétés De Charme.

Select the mandates that are appropriate for the portal's positioning.
Dissemination: Use the dissemination ecosystem made available to members.
To enhance the value of the properties and present them in a world specializing in prestige and character.
Membership pathway

How to advertise a property on Charming Properties?

The partnership allows the portal to be integrated into the distribution process already used by professionals at Agences de France.

1

Select the mandate

The agency identifies in its portfolio a property corresponding to the world of Charming Properties: character property, villa, high-end apartment, castle, prestigious residence or other quality property.

2

Prepare a sufficiently high-quality advertisement

Description, photographs, features, location and price must allow the property to be presented properly before being submitted to the portal.

3

Activate Charm Properties in the broadcast

Thanks to the distribution environment used by Agences de France and the Skeepr platform, the professional can integrate Propriétés De Charme into the media selected for the mandate in question.

4

The announcement joins the portal

Once the distribution is configured, the property can be presented on Propriétés De Charme, subject to the publication criteria applicable to the portal.

5

Adapt the broadcast according to the mandate

The agency thus maintains a selective approach: it can adapt its materials to the characteristics, the level of range and the commercial strategy of each property.

The right thing
on the right
portal
Selective distribution

Not all mandates are necessarily intended to be disseminated everywhere

One of the advantages of partnership lies precisely in the possibility of reasoning on a case-by-case basis.

For Propriétés De Charme, it is relevant to prioritize mandates that present a real interest due to their architecture, location, environment, history, services or level of quality.

Starting price €600,000
Character property or high-end
High-quality photographic presentation
Mandate adapted for specialized distribution
Character and prestige real estate

What types of properties belong on the portal?

Propriétés De Charme welcomes a wide variety of properties, provided that their positioning corresponds to the universe of the portal.

Character homes , villas, luxury apartments, castles , manor houses, equestrian properties, country houses, farmhouses , estates , seaside properties, unique properties , international real estate
technological ecosystem

What is Skeepr's role in the partnership?

Agences de France relies on the technological ecosystem developed by Getkey and on the Skeepr platform to organize the distribution of advertisements to different real estate media.

Propriétés De Charme has been integrated into this distribution environment. For the member, the advantage is being able to integrate a specialized portal into an organization already used to manage their listings.

Skeepr therefore constitutes the operational link between the professional's portfolio and the distribution destinations they wish to use.

Agency / professional: The mandate and its advertisement
Ecosystem Agencies of France Dissemination Organization
Skeepr Media Selection
Charming Properties: A portal specializing in prestige and character.
Why expand its distribution?

What Propriétés De Charme brings to a high-end mandate

01 · Positioning

A specialized environment

The portal focuses on distinctive, prestigious and luxury properties rather than the general real estate market as a whole.

02 · Selection

A distribution consistent with the mandate

The agency may reserve this support for properties whose quality level or characteristics justify additional exposure.

03 · Visibility

Going beyond the simple announcement

Some properties may also benefit from additional solutions for highlighting and editorial enhancement on the portal.

French Agencies File

Two more pages to go further

This page explains how the partnership works. The following two sections intentionally address other aspects to avoid repetition.

For members of Agences de France

Do you have a property of character or prestige to advertise?

Propriétés De Charme allows you to complement a generalist distribution strategy with a presence on a portal dedicated to high-end real estate.

For sales, the threshold for publication on the portal is set at €600,000.

If you are already using the Agences de France / Skeepr environment, you can check the activation details with your contacts or the Propriétés De Charme customer service.

Software & Gateways

How do real estate software and multi-channel distribution work?

Propriétés De Charme also devotes a complete section to real estate software, CRM, gateways and multi-distribution solutions used by professionals.

Frequently Asked Questions

Partnership between Agences de France and Propriétés De Charme

What is the principle of the partnership between Agences de France and Propriétés De Charme?

The partnership allows the professionals involved to integrate Propriétés De Charme into their marketing strategy for properties that match the portal's positioning.

What is Skeepr's role?

Skeepr is part of the technology ecosystem used by Agences de France to manage the distribution of advertisements to different real estate media.

Should you list your entire portfolio on Propriétés De Charme?

No. The advantage of the system is precisely to be able to prioritize mandates suited to a specialized portal: character properties, high-end properties, prestigious real estate or properties with remarkable characteristics.

What is the minimum price to publish a sale?

The threshold for publishing properties for sale on Propriétés De Charme is set at €600,000.

Are there any specific conditions for members of Agences de France?

Yes. A separate page on the portal presents the commercial conditions reserved for members of Agences de France.

Where can I see the properties listed by Agences de France that are already on the portal?

Propriétés De Charme has a dedicated space allowing you to view the listings currently attached to Agences de France.

Can the visibility of a product be increased beyond its distribution?

Yes. Propriétés De Charme also offers various solutions for highlighting and enhancing the value of certain properties, in addition to their traditional presence on the portal.

Agencies of France × Charming Properties

A high-end mandate deserves appropriate distribution

Select the properties in your portfolio that fit the world of Charming Properties and add a specialized portal to your marketing strategy.

A more flexible distribution

A new way to advertise goods on a specialized portal

Thanks to the integration of Propriétés De Charme into the Agences de France ecosystem , agencies have a more flexible approach to distributing their properties on a portal specializing in luxury real estate.

Unlike a traditional system requiring a commitment to a volume of advertisements, this configuration allows members to precisely select the properties they wish to advertise, according to their strategy and the nature of their mandates.

Possibility of distributing one or more properties as needed
No volume restrictions are imposed on the selection of ads
A distribution strategy tailored to prestigious or high-value properties

This flexibility allows agencies to test the portal, adjust their strategy and choose the most relevant properties to showcase in an environment dedicated to luxury real estate.

👉 An approach particularly suited to exceptional properties, specific mandates or targeted distribution strategies.

Broadcasting platform

Distribution managed via Skeepr
for Agences de France members

Luxury and character properties

A world dedicated to exceptional real estate

Propriétés De Charme showcases a selection of prestigious properties in France and internationally, with particular attention paid to character properties, remarkable architecture and exceptional locations.

Contemporary villas, prestigious apartments, character homes, mansions, castles, country houses, seaside properties or residences located in the heart of the most sought-after cities: the portal allows a wide variety of high-end properties to be showcased.

Luxury villas • Prestigious apartments • Character homes • Manors • Castles • Exceptional residences • Provençal country houses • Seaside properties • International luxury real estate