Provide more context for a property
A real estate listing initially contains the information necessary to present the property. SEO+ complements this foundation with editorial work aimed at better structuring the content, developing useful information, and creating more entry points around the property and its surrounding area.
Distribution, Featured Placement and SEO+
These services do not have the same role. They can be used separately or in a complementary manner depending on the project.
The ad in the engine
The property is presented in the portal's search engine with its information, photographs and main criteria.
A dedicated editorial page
A more detailed presentation highlights the history, architecture, environment, and distinctive features of the property.
DISCOVER THE FEATURED TOP STORYA broader editorial strategy
The content is enriched and linked to relevant topics, territories and research in order to multiply the possibilities for online discovery.
What SEO+ can work on
The scope depends on the property and the project. The objective is to improve the quality, depth, and consistency of the available content.
Titles & structure
Content hierarchy, title wording, readability and organization of information around the property.
Location & territory
City, neighborhood, environment, living conditions and useful geographical information can enrich the understanding of the property.
Semantics of good
Typology, architecture, services, uses and specific characteristics can be developed naturally.
Internal mesh
Links may connect the content to the agency profile, territorial pages, files or other relevant resources on the portal.
Additional content
According to the project, related editorial content can create new contexts for discovery around the property or its market.
Page SEO data
SEO title, meta description, image alt text and other editorial elements can be harmonized with the page content.
A good also exists because of its environment
Real estate searches often combine a property type, location, intended use, or specific feature. SEO+ helps to better leverage these dimensions when they are relevant to the property.
What SEO+ cannot guarantee
No amount of serious editorial work can guarantee a top position, immediate indexing, a specific number of visits, or the receipt of contacts.
Search engines use their own criteria and results evolve according to competition, age, overall content quality, demand and many other factors.
To produce more complete, structured and relevant content about the property.
It is this editorial quality that can contribute to increasing the possibilities for discovery over time.
How are the ads indexed and ranked?
The portal's operation and the principles for ranking ads are explained on a dedicated page. SEO+ complements editorial quality; it does not replace the search engine's general SEO and ranking rules.
VIEW THE LISTING & RANKING OF LISTINGSA support system built around well-being
Property study
Typology, location, specific features, existing content and desired level of visibility.
Definition of the perimeter
The customer service department determines the relevant content and optimizations for the project.
Editorial production
The texts, structures and editorial elements are prepared from validated information.
Publication & networking
The content is integrated into the portal and linked to relevant resources where appropriate.
Let's analyze your SEO+ needs
Tell us about your property, its location, the content already available, and the level of visibility you're looking for. Our customer service team will then be able to determine if SEO+ services are relevant and offer you tailored support.
SEO+ is an editorial service designed to improve the quality and online presence of content. It does not guarantee indexing, ranking, traffic, or sales leads.