Entrust your property to us —
we'll take care of everything.
Comprehensive support · SEO optimization · International visibility
"Send us your photos and information about your property — our team will write, optimize, and publish your listing for a presentation that does your property justice."
The asking price: the most important decision
Selling between private individuals is not something that can be improvised — it involves the same legal obligations as a sale with an agency and requires a real commercial strategy.
"A property listed for sale 20, 30, or 40% above its market value does not sell better—it sells worse, and often at a final price lower than what the market could have offered under better conditions. The experience of all professionals is unanimous on this point."
Owners who price their property too high relative to the actual market are invariably the ones who wait the longest to find a buyer. The longer the wait, the tougher the negotiations become —and the final price often ends up being lower than what a fair price from the outset would have achieved.
What you need to know before publishing
For properties located in France, an Energy Performance Certificate (EPC) is mandatory for any property advertised online , whether sold by a private individual or a professional. As a private owner, you are subject to the same legal obligations as a real estate agency.
Beyond the Energy Performance Certificate (EPC), several other assessments are mandatory depending on the age and location of the property—these will invariably be requested by the notary when drawing up the preliminary sales agreement. Anticipating these assessments is in your best interest : they provide a wealth of valuable information to enhance the value of your property and reassure potential buyers.
For properties located abroad, the applicable regulations are those of the country concerned — we invite you to contact the relevant local authorities.
- Energy Performance Certificate (EPC) — mandatory in the advertisement
- Asbestos survey (properties built before July 1997)
- Lead diagnosis / CREP (properties built before 1949)
- State of risks and pollution — Public Access Buildings
- Termite inspection (depending on geographical area)
- Electrical and gas safety inspection (installations over 15 years old)
- Non-collective sanitation diagnosis (if not connected to the network)
For any property located in a building subject to the condominium system — apartment, penthouse, loft or any other main unit — the law imposes mandatory information on the advertisement .
The number of main units in the building must be indicated. Apartments and residential properties are counted — cellars, parking spaces and maid's rooms are not included.
The existence of ongoing proceedings must be mentioned if the condominium association is the subject of legal proceedings.
The amount of annual running costs must also be included in the advertisement — it allows buyers to assess the actual occupancy budget of your property.
These statements are not optional — they are required by law and make you liable as a seller.
What sets us apart
— On free portalsThe owner creates their account alone, writes their own text, uploads their own photos, and is left to their own devices—without advice, strategy, or optimization. Their ad ends up lost among tens of thousands of others, without any specific visibility on Google.
Free services come at a cost that few property owners realize: these platforms host ads from individuals to attract traffic — traffic which benefits professionals who publish at high prices, and who thus have direct access to individual sellers to try to obtain mandates.
— On paid portals — including some luxury specialist portalsEven on paid portals, including some specializing in luxury real estate, the owner pays but manages their listing alone from their advertiser account—without support, professional copywriting, or SEO strategy. The price doesn't guarantee service. The owner remains alone with their listing, left to their own devices just like on any other platform.
Send us these details — we'll take care of the rest
- Living area in m² (Carrez law if co-owned)
- Land area in m²
- Number of main rooms
- Number of rooms
- Number of bathrooms & shower rooms
- Secondary buildings (gîte, outbuildings, shed)
- Swimming pool — type, dimensions, cover
- Garage, parking, tennis court, spa
- Year of construction & last renovation
- Type of heating & joinery
- Energy Performance Certificate (EPC) — energy class and greenhouse gas emissions class
- Desired selling price
- Property status (primary residence, secondary residence, rental property)
- Condominium — number of main units
- Condominium ownership — ongoing proceedings (yes / no)
- Condominium ownership — amount of annual maintenance fees
- Possible easements
- Opposite, orientation, view
- Close to the sea, lake, river, and forest
- Access, infrastructure development, fiber optic network
- Any other element that enhances the property's value
Do you have a great collection of photos of your property? Send them to us via WeTransfer or SwissTransfer — well-crafted interior views, well-framed exterior shots, or a stunning view from the property can be enough to create a remarkable listing.
Depending on your property, its surroundings and your sales strategy, using a professional photographer can prove to be a wise choice — especially for exceptional properties where visual presentation plays a crucial role in attracting buyers.
- Interior: living areas, kitchen, bedrooms, bathroom
- Exterior: facade, garden, swimming pool, outbuildings
- Views from the property, if they are captivating
- Aerial or drone view if available
- High-resolution JPG format recommended
Sending files via WeTransfer or SwissTransfer — free links, no registration required for the sender.
What our team produces for you
Our team writes a complete, well-crafted and attractive description — incorporating all technical information, the property's advantages and the surrounding area.
Title, meta description, targeted keywords, internal linking — each ad is optimized to appear on Google and generate qualified traffic over the long term.
Once we receive your complete information and payment, your ad will be activated online within 24 to 72 business hours. The publication period begins from the activation date.
Your property will be featured for two months in the "Featured Private Properties" section — extension possible at the portal's discretion. Your individual page and blog category will be indexed for the entire subscription period.
Phone number, email address, or LinkedIn link displayed according to your preferences — or a link to a contact form for complete confidentiality. Requests are sent directly to your inbox.
If you have a video of your property, we will integrate it directly into your listing for an immersive presentation and enhanced SEO.
Portal Commitment & Operation
Publication on Propriétés De Charme is not automatic. Before any commitment is made, the portal reviews the submitted information and assesses whether a quality listing can be created. Only once the portal has all the necessary information and verifies its relevance does it confirm its commitment to publishing the listing. This requirement is a guarantee for the owner: Propriétés De Charme will not commit to a listing it cannot produce properly.
"Once the portal's commitment is confirmed, payment by bank transfer takes place before production begins and before the online publication. The publication period is calculated from the date the advertisement is activated, regardless of the payment date."
- No changes to the texts after publication online
- The portal writes once, correctly, after market research
- Any modification would harm Google's search engine ranking — it is in the seller's interest that this rule is applied without exception
- One price change included for the entire duration of publication
- Beyond that: €89 including VAT per intervention
- Payment by bank transfer received before any work begins
- Any modification to the listing after initial publication: €89 including VAT
- Payment by bank transfer received before any work begins
- Processing time: 5 to 7 business days
Ready to entrust your property to our team?
Contact our customer service team — we'll review your project, advise you on the most suitable option, and handle all aspects of promoting your property. There's no obligation at this stage.