Luxury real estate owner advertisement

Propriétés De Charme is the portal dedicated to listings of prestigious houses, villas and properties: villas, houses, castles, estates and luxury apartments.

Luxury real estate owner advertisement

This analysis was carried out by ChatGPT based on best practices for publishing a luxury real estate advertisement directly by the owner, without intermediaries, in France.

Writing and publishing a luxury property listing as the owner allows you to control the presentation of the property, target a qualified audience, and maximize visibility to wealthy buyers.

1. Prepare your luxury advertisement

  • Gather all the necessary documents: Energy Performance Certificate (EPC), certificates, technical diagnostics
  • Identify the unique features: architectural style, size, high-end amenities, outbuildings
  • Prepare professional photos and videos for optimal presentation

2. Write a compelling description

  • Create a precise and attractive title: example “Luxury villa with swimming pool and sea view on the French Riviera”
  • Structure the text: general summary, interior, exterior, equipment, premium services
  • Highlight the exceptional features: history, location, gardens, architecture
  • Write unique content for SEO and avoid duplicate content

3. SEO optimization and keywords

  • Include relevant keywords: luxury property, prestigious villa, character apartment, castle for sale
  • Structure the text using HTML tags:<h2> ,<h3> ,<p> ,<ul>
  • Include location and equipment to capture long-tail searches
  • Use precise terminology to attract an international and affluent audience

4. Professional photos and videos

  • HD photographs of each room and exterior
  • Immersive videos or virtual tours to increase engagement
  • Highlighting unique features: views, gardens, outbuildings, architectural details

5. Distribution on a specialized portal

  • Publication on a platform dedicated to luxury goods
  • International and qualified audience
  • Search engine and AI optimization
  • Premium environment enhancing the credibility and value of the property


Explore real estate listings

6. Full service for the owner

  • Professional photo and video services
  • SEO-optimized ad copywriting
  • Publication and targeted distribution
  • Assistance in managing contacts and tracking prospects


Contact Charming Properties Customer Service

7. Lead and Visit Management

  • Qualifying potential buyers
  • Visits are arranged according to the owner's availability
  • Personalized follow-up and advice to finalize the sale

8. Secure the transaction

  • Drafting the preliminary sales agreement with a notary
  • Compliance with the legal withdrawal period
  • Signing of the authentic deed

9. Strategic advantages of direct publishing

  • Savings on agency fees
  • Total control over the property's development
  • Highly qualified and international audience
  • SEO and AI optimization to attract targeted buyers

10. Conclusion

Listing a luxury property as an owner allows you to fully control the marketing and valuation of your property. The portal's comprehensive service handles every step, guaranteeing maximum visibility and a premium experience for affluent buyers.

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