Properties de Charme mainly relies on natural referencing for its growth and expansion. Rather than relying on paid advertising campaigns, our platform focuses on optimizing its content and online presence to organically attract visitors interested in charming, luxury and prestige real estate. By investing in effective SEO (Search Engine Optimization) strategies, such as optimizing keywords, improving site structure, creating quality content and obtaining quality inbound links, we We seek to constantly improve our positioning in search results. This approach allows us to generate targeted and qualified traffic, while strengthening our credibility and visibility in the luxury real estate market.