Real estate visits to luxury real estate: advice to agencies, owners and buyers
Real estate visits are a decisive step in the sale of luxury good. Whether you are an agency, an owner or a buyer, preparing this phase properly optimizes the chances of success. High -end real estate requires attention to details and impeccable staging to seduce a demanding customers.
📌 1. Advice for luxury real estate agencies
🏆 Prepare the visit upstream
An agency specializing in prestigious real estate must organize each visit with rigor and professionalism:
- Strict selection of buyers : Validate their seriousness upstream and their financial capacity.
- MAKE MAKE MAKE MAKE : Offer maximum flexibility to adapt to their schedule.
- Preparation of the property : make sure that the property is impeccably presented: cleanliness, discreet ambient fragrances, lighting of architectural assets.
- Complete file : Put a book containing plans, detailed services, professional photos and tax information.
🎭 Direction and storytelling
The visit should not be a simple demonstration of the property but a real immersive experience.
- Highlight lifestyle : present the property as an art of living.
- Adapt the visit to the customer's expectations : insist on the aspects that interest him most (security, proximity to international schools, high-tech equipment).
- Leave space for the imagination : allow visitors to project themselves by avoiding too rigid speeches.
📢 Use technological tools
- Virtual visits and immersive videos : ideal for international buyers.
- Drones for aerial shots : valuation of exteriors and the environment.
- Electronic signature and digital documents : facilitate remote transaction.
🏡 2. Advice for owners of luxury goods
✨ Prepare your property for a successful visit
A first positive impression is essential. Follow these recommendations:
- Declutter and purify : an airy and well -organized space will better highlight volumes and brightness.
- Strategic highlight : Play on natural and artificial lighting to create a warm atmosphere.
- Value the strengths : panoramic view, swimming pool, noble materials: put them forward!
🔧 Maintain and repair
- Check the general condition of the property : taps, paintings, floors, home automation ... Everything must be functional.
- Add touches of modernity : sometimes a minimal renovation (new door handles, design lights) is enough to modernize the whole.
🍷 Create a welcoming atmosphere
- Sweet sound atmosphere : classical music or jazz in the background.
- Pleasant but subtle scents : scented candles or essential oil diffuser.
- Direction of a lifestyle : table erect, fireplace on winter, deckchairs arranged near the swimming pool.
🤝 Collaborate effectively with the real estate agent
- Follow his recommendations : he knows the expectations of buyers.
- Be flexible for visiting hours : Luxury customers have busy time jobs.
- Accept the feedback : an honest return allows you to adjust the presentation of the property.
👑 3. Tips for luxury properties buyers
🎯 Prepare for your visit
- Define your essential criteria : location, architectural style, equipment.
- Ask the right questions : History of good, work carried out, energy performance, neighborhood.
- Find out on the market : comparing several goods makes it possible to better assess the real value of a property.
🔍 Analyze every detail during the visit
During the visit, do not only be seduced by aesthetics. Pay attention to:
- The structural state : check the cracks, insulation, humidity.
- Equipment and home automation : make sure of their proper functioning.
- Brightness and orientation : a good natural light will be more pleasant to live.
📊 Project
- Take into account the additional costs : co -ownership charges, property tax, garden maintenance and swimming pool.
- Study the prospects for valuation : is this an interesting long-term investment?
🤝 Exchange with the owner and the real estate agent
- Understanding the seller's motivations : can influence the negotiation margin.
- Obtain a detailed file : plans, diagnostics, co -ownership regulations.
🏁 Conclusion: A successful visit is an optimized sale
Luxury real estate visits must be perfectly orchestrated to attract demanding customers. For agencies, owners and buyers, preparation and adaptability are the keys to success. By following these tips, each visit can become an immersive experience that leads to a successful transaction!